FreePint Bar: Internet Advertising Terminology

Subscribe
Receive the free twice-monthly FreePint Newsletter.
Join now »

My Account »

If you find FreePint useful, please supply a testimonial »

Home > Forum > Bar > Message

Internet Advertising Terminology

Share this posting:

RSS Feeds Twitter Feed

... or subscribe to the FreePint Newsletter.

Scroll down to read the full posting

« Return to the FreePint Bar Message Index

FreePint Research Report: Information Governance Policies and Priorities: This was the first time FreePint Research brought together various areas of information governance -- records management, IP protection, copyright risk management, etc. -- into a single research project.
Find out more »

The FreePint Bar is free
thanks to our sponsors:

Message Index | Flat View

Share this posting:

Featured Posting:

[FreePint] Fighting the good fight for copyright

Popular Bar posts
(60 days):

Return to the
Message Index

Internet Advertising Terminology

Author:

Ryan Coulter

Date:

Thursday, 16th May 2002 12:06

Views:

4,088 (excluding Digests and RSS feeds)

Category:

Internet Searching, Webmaster, eCommerce

URL:

http://www.freepint.com/go/b17734

When companies say they have bought impressions-what does this mean? Does this mean the company has spent money on advertising and this has resulted in the web site achieving X amount of impressions?

Thanks
Cyanic Corp.

blog comments powered by Disqus

Topic

Author

Date

•	Internet Advertising Terminology
	When companies say they have bought impressions-what does this mean? Does this mean the company has spent money on advertising ...

Ryan Coulter

16/05/02 12:06

17734

•	Re: Internet Advertising Terminology
	Can you give term used in context? Perhaps copy a few sample paragraphs?

Charles Wiggins

17/05/02 13:32

17763

•	Re: Internet Advertising Terminology
	"Does this mean the company has spent money on advertising and this has resulted in the web site achieving X ...

Peter Scott

16/05/02 17:33

17746

•	Re: Internet Advertising Terminology
	I would like to know the exact meaning of CPM in a practical sense. If an advertiser is charged ...

Ryan Coulter

20/05/02 17:06

17806

•	Re: Internet Advertising Terminology
	Hi Ryan When you purchase advertising space you generally agree the amount you want to pay, and that will translate into ...

William Hann

21/05/02 08:25

17813

•	Re: Internet Advertising Terminology
	Hi William Thanks a lot for your help. I have worked things by making a formulae for myself. Is it then correct that:budget/CPM ...

Ryan Coulter

21/05/02 11:23

17818

•	Re: Internet Advertising Terminology
	Hi Ryan Yes, your formula looks correct. William

William Hann

22/05/02 09:49

17837

•	Re: Internet Advertising Terminology
	The Internet really does shine as a an example of a massive information sharing resource. Thanks again for your assistance William.

Ryan Coulter

22/05/02 11:03

17841

•	Re: Internet Advertising Terminology
	Thanks for the advice, Is this related to the the term CPM-which I read somewhere means cost per a thousand. Does ...

Ryan Coulter

17/05/02 07:21

17752

•	Re: Internet Advertising Terminology
	Hi Ryan Yes, you are right that a $10 CPM means $10 for every thousand impressions. That could be of a ...

William Hann

17/05/02 12:00

17758

•	Re: Internet Advertising Terminology
	Thank you very much Mr. Hann-Im starting to gain an idea of what im dealing with here.

Ryan Coulter

17/05/02 13:25

17762

•	Re: Internet Advertising Terminology
	CPM = Cost Per Mille More at: http://www.marketingterms.com/dictionary/cpm/

Peter Scott

17/05/02 11:35

17757