New here so apologies if I go about this the wrong way.
I am a film maker and am interested in producing 'new media' (basically filmed field guides and species guides) for viewing on a home PC, iPod, Blackberry or other digital media player for birders, eco-tourists, conservtionists and the like.
I want to find out exactly who, demographically, currently buys field and species guides and whether there is any data on if these people have any 'new media' leanings, experience or desires.
Can anyone help?
Thanks in advance,
Justin Benn.
PS. Specifically (re. current guides) Who, How old, Sex, Income band, Location, How often, Why, Interest in 'new media'
My brother has volunteered with BTCV:
http://www2.btcv.org.uk/
I suspect that googling will come up with similar organisations to contact.
From my brother, what ...