Supporting the value of information in your enterprise


[FreePint] Webinars Launch with Successful Social Media Sessions

May 10, 2011

FreePint Webinars Launch with Successful Social Media Sessions

May 10, 2011

Social Media is among the hottest topics today. We've heard a great deal about how these tools can be used for marketing. However, an under-served area in which social media and social networking can be leveraged is inside organisations. Free Pint Limited, the leading global provider of publications and resources serving the business information industry, is pleased to announce the debut of its new FreePint Webinar series with a two-part Webinar on "Social Media Marketing for Corporate Libraries."

The FreePint Webinar series provides a way to meet the ongoing development needs of information professionals who − like so many others − have limited time and budget for conference travel. Free to attendees, FreePint Webinars provide high quality educational content as live interactive events and, for those who can't attend live, are also available as an online archive of them for viewing at any time.

FreePint has kicked off its Webinar series with "Social Media Marketing for Corporate Libraries," led by well-known industry speaker Scott Brown and sponsored by Reprints Desk. The two-part Webinar is filled with practical information and real world examples for those seeking to effectively leverage social media tools − such as Twitter, blogs, forums and much more − inside their organisations. With the tips and suggestions Brown provided, corporate library staff and information managers can foster communication, collaboration and increase awareness of their services to key stakeholder groups.

Attendee feedback from the live events has been overwhelmingly positive; for those who could not attend, FreePint offers ongoing online access to these Webinars at no charge (

The first of this two-part Webinar focuses on "Overcoming Barriers." Among the many insights offered:

  • Understanding and confronting organisational resistance to Social Media
  • What can be gained through understanding and effectively leveraging Social Media inside your organisation
  • Choosing the right tools

Takeaway from the second webinar "Starting with Success" includes:

  • Planning a successful Social Media Strategy
  • Time and staff requirements
  • Setting goals and measuring success

The FreePint Webinars: "Social Media Marketing for Corporate Libraries" parts 1 and 2 were made possible through the generous support of Reprints Desk (

"Social Media Marketing for Corporate Libraries" is part of the ongoing FreePint Webinar series, which offers a web-based alternative to costly travel to conferences and other learning events. Offered as live interactive events and archived for anytime-viewing, FreePint Webinars provide valuable professional development from experienced conference presenters with a no-product-pitch guarantee. To register to obtain a password to view FreePint Webinars or to be alerted about future FreePint Webinars, please visit:

To learn more about sponsoring or participating in a future FreePint Webinar, contact:

Robin Neidorf, Director of Research, Free Pint Limited
Tel: +1-612-392-2312 (USA)
Main office: +44 (0)1784 605000 (UK)

About Free Pint Limited

Free Pint Limited is a UK-based publisher of websites and publications serving different niches within the global information industry. Our digital imprints include:

FreePint: Our flagship newsletter, which provides tips and features from the entire FreePint family of publications as well as insights and recommended resources from the 79,000 members of the FreePint community.

FreePint Research: Taps the entire FreePint network − a global audience of more than 100,000 information professionals − to conduct and publish research into such topics as technology, content buying, copyright, user needs and preferences and market segment details as well as bespoke projects.

FUMSI: practical tips, articles, reports and tool kits to help everyone in an organisation better Find, Use, Manage and Share Information accessible as part of an interactive online community and delivered in a monthly PDF magazine.

VIP: a monthly PDF magazine and regular reports for senior-level managers who make purchasing decisions for information content products and services. VIP LiveWire offers commentary on emerging news stories of interest to premium content users, vendors and industry insiders.

DocuTicker: A curated collection of full-text PDF reports published free on the web by government agencies, NGOs and other public interest groups.

ResourceShelf: provides updates on free and fee-based sources, including databases, multimedia and special collections.

Jinfo: an online database of information-related job vacancies and events.

Learn more about the FreePint Family and how FreePint can help.