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 Finding Competitive Information for Growing Companies [ABSTRACT]
Wednesday, 4th June 2008
By
Christine Hamilton-Pennell
Abstract:
Perhaps even more than their large-scale counterparts, small businesses have an outsize need for good, actionable information on competitors, customers, markets and industries. Christine Hamilton-Pennell provides a host of free or low-cost resources for entrepreneurial companies to use in uncovering information to help them grow their businesses successfully.
Article:
Perhaps even more than their large-scale counterparts, small businesses have an outsize need for good, actionable information on competitors, customers, markets and industries. Christine Hamilton-Pennell provides a host of free or low-cost resources for entrepreneurial companies to use in uncovering information to help them grow their businesses successfully.
What's Inside:
In the early stages of their existence, these new firms focus on reaching their potential customers and becoming successful in the marketplace. As such, their need for strategic information about their markets, competitors and industries is high.
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By Christine Hamilton-Pennell
Christine Hamilton-Pennell, M.L.I.S, M.A.R., is Founder and President of Growing Local Economies (www.growinglocaleconomies.com), a company that provides training, consulting and research to communities developing local entrepreneurship support initiatives. Previously, she served as the economic intelligence analyst for the City of Littleton, Colorado, where she provided strategic consulting, competitive intelligence, marketing support and customized research to small businesses as part of their Economic Gardening project. You can reach her at christine@growinglocaleconomies.com.
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