Part 2: How Do THEY Use Information? Investigating the user information process
Monday, 5th July 2010
Using two corporate users as case studies, Scott Brown sheds light on the black hole into which the hard work of information professionals often seems to fall, and answers the external, and perplexing, question: ‘what do users DO with the information we give them?
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Scott Brown is the owner of Social Information Group (http://www.socialinformationgroup.com), an independent information practice
that focuses on the effective use of social networking tools for sharing and
finding information. His forthcoming book, "Social Information: Gaining
Competitive and Business Information Using Social Media Tools"
will be published in late 2012. He has worked with libraries, Fortune 500
companies, startups, government organisations and individuals to help them
understand and effectively use these tools for their clients, and to drive
increased visibility and return on information resources. He has over 20
years of experience in library and information organisations, in public,
academic and corporate settings. Scott is a regular speaker nationally on
many areas of information work. He is also a professional coach.
You can follow him on Twitter at @socialinfo.
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