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FreePint SubscriptionMini Review: Cortera PULSE

Monday, 14th January 2013 Please login top-right to be able to star items

By Heidi Longaberger

Abstract:

This review covers Cortera PULSE™, a credit risk monitoring and intelligence database that is a disruptive presence in the otherwise staid and conventional world of credit reporting data. Cortera brings a focus to payment variables and B2B buying behaviour that has been somewhat overlooked by the credit world. The database is colourful and user friendly, but not overly simplified, offering a variety of communities, tools and report options to suit a range of business needs.

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Heidi Longaberger is currently Research and Information Manager for NorTech, a technology-based economic development organisation with a focus on Northeast Ohio. Heidi gets to provide innovative advanced energy and flexible electronics companies with market intelligence and analysis, while providing input on NorTech's strategic initiatives. She is also developing an information and knowledge management strategy for NorTech, and gets the opportunity to write about economic development issues for the region. Heidi's background in information and research includes extensive work in the telecommunications and venture capital industries. Heidi can be reached at Heidi@Longabergerinfo.com.

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